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26.08.18

Jon Wolfert on Rewound Radio

Posted 26th August 2018

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Short version: you should all be listening to Jon Wolfert’s live Rewound Radio show (Sundays, 3pm ET, 8pm BST), full of great 60s/70s music, and loads of talk about radio and advertising jingles.

Long version: why would you want to do this?

Well, I’ve talked before about some of the reasons I love jingles, but hey – I’m just a fan. Jon Wolfert is president of JAM Creative Productions, who have made some of the finest jingles ever made… and also just happens to be the biggest jingle fan in the world. There is literally nobody else in the world who knows more about jingles than Jon. And listening to people talking about stuff they know and love is one of my favourite things in the world.

And he can bring the history of jingles to life in a way I’ve never heard anyone else do. Here’s one of my favourite examples from recent weeks – an eight minute segment from his show, on the topic of 1960s soul jingles:

Download “Rewound Radio (12/08/18) – Soul Jingles” (8MB MP3, 8:32)

Jon takes what could have been a difficult subject, and brings out a fascinating tale of not only music, not only radio, but of history, and people. Every jingle has a tale behind it, and nobody can tell those tales better than Jon Wolfert.

Rewound Radio, Sundays, 3pm ET, 8pm BST. Three hours of jingle fun, and loads of great music too. You can’t go wrong.

Here ends your public service announcement.

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